According to the news, The England captain David Beckham has sign to be the global brand ambassador of wireless and broadband communications major Motorola. The company said David Beckham would be seen carrying Motorola products during the World Cup and would also be supporting the newly-launched ‘Moto’ mobile phone. The three-year collaboration also includes exclusive Beckham’s screen savers and video clips.
We’re very excited about this collaboration for ourselves, our customers and our consumers. David Beckham is a global icon and we look forward to working with him across a range of projects. In particular, we’re delighted that he’ll be using his immense popularity to help promote (MOTO)RED.
- Jeremy Dale, VP of Retail Marketing at Motorola Mobile Devices -
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